Netra Ghosh (202 Communications) and I had the conversation recorded below a few months ago, but with Sensors Converge, InfoComm, and IBC coming up so soon, it's just as relevant as ever. Watch the video of our How To Talk with the Press event and you'll discover everything you need to know in order to be comfortable during press meetings and to ensure they are worth your while, resulting in positive coverage for your company.
- Advantages and disadvantages of having your press meeting before the show vs. during the show
- Exactly what information editors really want in order to write about your company
- Is it too late to reach out to editors now?
Looking at this several weeks after attending NAB (which was coming up when we recorded it), I have to say Netra really nails it when it comes to what to expect and what's working now with respect to meeting up with the press at back-to-normal trade shows.
